济宁市美术馆导示 SIGNAGE OF JNAM

济宁市美术馆导示 SIGNAGE OF JNAM

济宁市美术馆是山东省济宁市文化中心四大场馆之一,是著名建筑师西泽立卫在中国设计落地的第一所美术馆,被 designboom 评选为“2019年全球最受瞩目十座博物馆建筑”之一。

西泽立卫在空间上力求展现开放和自由,注重当地文化传统。在荷叶状自由起伏的屋顶下,通过80万块本地烧制的青砖致敬历史,同时以玻璃幕墙等当代材料回应当下。基于此,我们认为与建筑的“融合”是导视设计主旨,对导视设计确立了以下两个设计原则:

1、导视设计融入建筑空间环境、饰面肌理,并呈现轻量化。

2、在满足功能和不打扰建筑的前提下,参观者可以有趣味性和幽默感的享受建筑营造的自然之美。

建筑师西泽立卫,对导视系统的评价是“Silence”(安静的)。

Jining Art Museum is one of the four major venues of Jining City Cultural Center in Shandong Province. It is the first art museum designed by famous architect Nishizawa Ryue in China, and was named “Top Ten Most Attention Architecture of Museums in the World in 2019″ by designboom”. The museum respects the opinions of the architects very much and even the logo we designed was sent to Japan for approval by Nishizawa Ryue before final confirmation.

Nishizawa Ryue strives to show openness and freedom in space. He pays his homage to history through 800,000 locally made blue-gray bricks under the lotus leaf-like free-running roof, and responding to it through contemporary materials such as glass curtain walls. Based on this, we believe that “fusion” with architecture is the main theme of signage design, and the following two design principles have been established for guide design:
1. The signage integrates into the building space environment and the finish texture.
2. Under the premise of satisfying the function and not disturbing the building, visitors can enjoy the natural beauty of the building created by more humor.

Nishizawa Ryue said “I can feel SILENCE from the design” after he had seen the signage in Jining Art Museum.